Is trust a Google ranking signal?

Spam links often go both ways. A website that links to spam is likely spam itself, and in turn often has many spam sites linking back to it. As much as every business wants to be a success there is a real danger of too much and too fast. The …

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Track Desktop and Mobile Analytics and Metrics Separately

Use your website to communicate your value proposition and your general marketing messages (known as "high-level messages"). If there is one page which should be optimized for generic keywords, it is your homepage. Get reputable websites to link to you. You can achieve this by gaining a good following and …

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Less is always better when it comes to page rank

While Pay-Per-Click may assist you in earning long-term clients and referrals by growing the consumer list on the whole, in the long run, it is frequently cheaper to get traffic through search engine optimization rather than Pay-Per-Click. I highly recommend starting off with building out resources their target audience would …

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Understand about quality

But the process of manually going out solely to build links pointing back to your site is not just outdated-it's downright dangerous thanks to the new Penguin updates, which can now detect "manipulative link building" in more sophisticated ways than ever. The safest way to ensure there are no duplicate …

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Clear and unbiased facts about widgets

Your website loading speed is one of the most important rankings factors in Google. No one likes slow websites, and neither does Google. Spend some time to get to know the people who consistently share your content. Pull together a list of contacts with more than a thousand followers and …

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Myths and misconceptions about html

The permalink is the full URL you see - and use - for any given post, page or other pieces of content on your site. It's a permanent link, hence the name permalink. Customizing for the web browser is, in fact, a customization for a Google bot (when it comes to Google …

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The death of anchor text

Targeting the wrong keywords is one of the worst mistakes that you can make in a business. Remember that google also prioritizes these paid ranking advertisements as seriously as their organic searches. If visitors get what they need from your site, they're more likely to come back or link to …

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